Call Tracking enables you to track calls from your website and know exactly what advertising activity brought them whether it was from another website, Google or your own paid search campaign.
So no longer will you need to figure how your caller has found you.
Telephone monitoring is a vital tool for any company that spends money on advertising across multiple channels. Clients with AdWords possess an intrinsic need to track the calls that relate to their key words, in order to understand which keywords provide call conversions. call tracking company Without visibility of telephone conversions, it is not really feasible to work out if your investment in the key words on your portfolio is providing value or not. Is just monitoring AdWords telephone conversions enough?
Most clients are searching to track not just PPC, but additionally SEO, Display, Affiliates, Social Media as well as Offline campaigns such as TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the power of a 3rd generation call monitoring system such as Call Conversions Tracking comes in, since it allows you to see your ROI for each of these vital channels not just Google PPC. This is essential actionable data allowing you to optimise the effectiveness of all your marketing channels, key to the success of any business.